France (MNN) — What do a bus tour, Christian athletes and AI have in common? They’re each part of Trans World Radio Europe’s strategy called Games Talk to bring the gospel to the 2024 Summer Olympics.
“[Games Talk] is framed around three main actions,” says Cécile Chan-Janiaud with TWR Europe. “The first is about touring the city of Paris. [Its] goal is to connect with people in Paris and, through the activities that are going to take place around the bus, to connect them with churches in Paris.”
Photo courtesy of Trans World Radio Europe via Facebook. (The image of the Games Talk mobile studio bus is AI generated.)
The two other actions behind Games Talk are media focused. Team members will be interviewing Christian Olympians who have strong testimonies to share. The interviews will then be translated with the help of AI tech to reach international audiences.
“The goal is to see their faith and how God has been working through their life to use sport for God’s glory,” Chan-Janiaud says.
“We are not going to distribute this (AI-translated) content without thorough human review. However, the fact that we’re able to leverage artificial intelligence is really a game changer here to make this content available almost in real time.”
TWR Europe is partnering with PHARE FM, which is a network of 20 Christian stations across France. Whether broadcasted on radio waves or shared through social media, these athletes’ stories will reach not only the international community but also the people of France, who have been entrenched in secularism since the Enlightenment in the 1700s.
Chan-Janiaud says people in France are searching for meaning in life. (Photo of the Louvre is a representative stock image courtesy of Chris Anderson via Unsplash)
“It’s interesting to say that we use this word ‘enlightenment,’ which was meant to be thoughts and value which were meant to free people. But actually, what it has done is put really dark, dark aspects in the French society,” Chan-Janiaud says.
“It’s pretty hard to talk about religion and about God in the public arena. However, what I can see, what we can experience as a French Christian person, is that people are so hungry and eager to find [the] answer to the meaning of life.”
Pray for believers to have victory in spiritual warfare at the Olympics. Then, connect with TWR Europe through Facebook, Instagram or email to catch their gospel-centered, behind-the-scenes content.
“Share this content with your friends, with your family on social media, because we are really aiming to create pre-evangelistic [content] — meaning that [it] can speak to a person [who] has never been exposed to the gospel,” Chan-Janiaud says. “That’s going to be an amazing way to to help us — and also a tool to share the gospel with [people in] your own life.”
Header image is a representative stock photo courtesy of Edin via Unsplash.
